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SAP C_C4HMC92 Exam Description:

The "SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation" certification exam validates that the candidate possesses the fundamental and core knowledge required of the technology consultant profile. This certification proves that the candidate has an overall understanding and in‐depth technical skills to participate as a member of an SAP Marketing Cloud project team in a mentored role. This certification exam is recommended as an entry level qualification.

SAP C_C4HMC92 Exam Overview:

Certification Vendor:SAP
Exam Name:SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation (1902)
Exam Number:C_C4HMC92
Real Exam Qty:80–100 (varies by exam version)
Available Languages:English
Exam Duration:180 minutes
Related Certifications:SAP Marketing Cloud
Exam Format:Multiple Choice, Multiple Response
Certificate Validity Period:Typically 2 years
Recommended Training:SAP Marketing Cloud Training Courses
Exam Registration:SAP Training and Certification
Sample Questions:SAP C_C4HMC92 Sample Questions
Exam Way:Online proctored or authorized testing center
Pre Condition:Basic knowledge of SAP CRM concepts and marketing processes is recommended; no mandatory prerequisite certification.
Official Syllabus URL:https://training.sap.com/certification/c_c4hmc92-sap-certified-technology-associate-sap-marketing-cloud-1902-implementation/

SAP Marketing Cloud Implementation Certification Exam Details:

Duration180 mins
Number of Questions80
Exam NameSAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation
Reference BooksC4H260
Bus.Admin.Tasks&Data Import
Integr.&Analyz.Google AdWords
Integration Guide
Onboarding Guide
Extensibility Guide
Help Analytics
Help Marketing and Performance
Help Commerce Marketing
Leads and Accounts
Help Leads&Account Based Mark.
Sample QuestionsSAP Marketing Cloud Implementation Certification Sample Questions
Exam Price$550 (USD)
Exam CodeC_C4HMC92
Schedule ExamSAP Training
LevelAssociate
Passing ScoreC_C4HMC92 - 64%

Reference: https://training.sap.com/certification/c_c4hmc92-sap-certified-technology-associate---sap-marketing-cloud-1902-implementation-g/

SAP C_C4HMC92 Exam Syllabus Topics:

SectionObjectives
Topic 1: Core Marketing Cloud Configuration- System Setup and Administration
  • 1. Initial system onboarding and configuration
    • 2. User and business role management
      - Communication Management
      • 1. Communication arrangements and integration setup
        • 2. Identity and user mapping
          Topic 2: Analytics and Reporting- Marketing Analytics
          • 1. Real-time dashboards and reporting
            • 2. Customer journey insights
              Topic 3: Data Management and Integration- Master Data Integration
              • 1. Customer and contact data import
                • 2. Integration with SAP Cloud for Customer and ERP
                  - Data Quality and Prioritization
                  • 1. Data source prioritization rules
                    • 2. Best record and duplicate handling
                      Topic 4: Marketing Execution- Lead Management
                      • 1. Lead qualification and scoring
                        • 2. Lead generation and conversion
                          - Campaign Management
                          • 1. Campaign automation and execution
                            • 2. Campaign creation and templates
                              Topic 5: Extensibility and Customization- System Extensibility
                              • 1. Custom business objects and CDS views
                                • 2. Custom analytical queries

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