Google adwords-display Exam Overview:
| Certification Vendor: | |
| Exam Name: | Google Ads Display Certification |
| Exam Number: | Google Ads Display (formerly AdWords Display Certification) |
| Certificate Validity Period: | 1 year |
| Exam Duration: | 75 minutes |
| Related Certifications: | Google Ads Search Certification Google Ads Measurement Certification Google Ads Video Certification |
| Exam Format: | Multiple choice, Multiple select |
| Passing Score: | 80% |
| Exam Price: | USD 0 |
| Real Exam Qty: | 50-100 (varies by exam version) |
| Available Languages: | English, Spanish, French, German, Portuguese, Japanese |
| Sample Questions: | Google adwords-display Sample Questions |
| Exam Way: | Online proctored exam via Google Skillshop platform |
| Pre Condition: | No prerequisites required; basic knowledge of digital marketing recommended |
| Official Syllabus URL: | https://skillshop.withgoogle.com/ |
Google adwords-display Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Audience Targeting | - In-market and custom intent audiences - Demographic and affinity audiences |
| Measurement and Performance | - Attribution models and performance evaluation - Campaign reporting and analytics |
| Display Advertising Fundamentals | - How Display campaigns work - Google Ads Display Network basics |
| Ad Formats and Creative | - Image and video ad formats - Responsive display ads |
| Bidding and Optimization | - Smart bidding strategies - Conversion tracking and optimization |
Google Display Exam Practice Test Sample Questions:
1. Which of the following are the best practices for video content on YouTube?
A) Keep your videos to atleast 10 minutes.
B) Create videos that teach and engage the YouTube community on your services.
C) Create videos that feature original content.
D) Update your content on regular basis.
2. Which of the following is NOT a report format available for the performance report?
A) .html
B) .doc
C) .pdf
D) .csv
3. Why is it important for a Google AdWords ad on the Google Content Network to be marked as
Family Safe?
A) So that the ad would not be blocked by Google and Yahoo
B) To reduce the cost per click
C) Many Google Content Network partners only accept family safe ads
D) So that the images can show in search results
4. Nancy would like to create a display ad for the Google Content Network, but she doesn't have
image-editing software. Which of the following is the recommended for Nancy to create a display ad for the Google Content Network?
A) Use the Display Ad Builder.
B) Use a text ad.
C) Use the Adobe Ad Builder.
D) Hire a designer to create the display ad.
5. HOTSPOT
You are reviewing a video that you have posted to YouTube. You would like to exam the hotspots for this video to see how your video is retaining your audience's attention. How do you navigate to your video's hotspot graph?
Solutions:
| Question # 1 Answer: B,C,D | Question # 2 Answer: B | Question # 3 Answer: C | Question # 4 Answer: A | Question # 5 Answer: Only visible for members |
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